Gig Harbor has roughly 12,000 residents. Add Fox Island, Key Peninsula, Purdy, and the immediate area, you’re looking at 50,000+ people. That’s enough to support a real local marketplace — but only if it solves problems the existing options don’t.
What’s wrong with Facebook Marketplace
Facebook Marketplace is huge. It’s where most of the volume happens. But:
- No buyer protection. Pay in cash, hope for the best.
- Anonymous sellers. Anyone can create a profile in 2 minutes with a fake name.
- Endless lowball offers. Half your messages are “is this still available?” from someone who never plans to actually buy.
- Algorithm changes constantly. Your listing visibility is at Meta’s whim.
- Scam volume. Marketplace fraud reports have tripled since 2022.
- Privacy. Your full name, profile photo, and every other “Marketplace” interaction is visible to whoever messages you.
You can sell on FBM. We do too. But it’s not a great experience.
What’s wrong with Craigslist
Craigslist is still where serious peninsula sellers go for boats, vehicles, and high-value items. The traffic is older and more local. But:
- No payment platform. Cash-only meetups, sometimes with strangers, sometimes for $20,000+ items.
- Photos are an afterthought. You can upload them, but the layout makes them feel like an afterthought.
- Listing tools are stuck in 2010. No phone-friendly editing, no auto-suggestions, no AI-assisted anything.
- Trust is purely community-based. No verification, no rating system.
- The category structure is bizarre and getting worse.
What’s wrong with OfferUp / Mercari
OfferUp and Mercari are app-first, slick UX, decent for shipping protected sales. But:
- They’re national, not local. Buyers might be in Virginia. Listings get served to people who’ll never actually drive to Gig Harbor.
- Fees. OfferUp 12.9% on shipped, Mercari 10%. We’re 8%.
- Verification is optional and lightweight. A scammer can still operate.
So what does the Gig Harbor market need?
A platform that:
- Knows it’s hyperlocal. Every listing is for sale in Gig Harbor / Fox Island / Key Peninsula. No noise from non-local buyers.
- Verifies sellers. Phone verification mandatory before listing. Optional ID badges for higher-value sellers. Real names where possible.
- Has real moderation. A human in Gig Harbor reviews every new seller’s first 3 listings. Reports are answered in hours.
- Has payment protection. Stripe checkout, 48-hour buyer-protection window, mediation when things go wrong.
- Looks like a business cared about it. Beautiful photos, AI-assisted listings, fair pricing tool. Not “I’ll take it” + 47 messages.
- Is owned by a real local business. Not Meta. Not Craigslist’s parent. A real LLC with real customer support and real money on the line.
That’s what we’re building.
Why hyperlocal beats national
The case for hyperlocal is straightforward:
Cold start. A national platform needs millions of users to be useful in any single city. Facebook Marketplace took 4+ years to be useful. A hyperlocal platform can be useful at 5,000 users — as long as those users are actually in your town.
Trust. When the seller of a $400 dresser lives 6 miles from you, has a phone-verified Gig Harbor profile, and you can see their other 22 sales, you behave differently than when they’re “Marketplace User 4827.”
Pickup logistics. “Local pickup only, 98335” is a feature, not a limitation. No shipping fraud. No “my mover will come” scams. No 6-week waits for shipping.
Community signal. A platform with real Gig Harbor energy — boats and crab pots and kid bikes and consigned mid-century pieces — feels different from a generic platform. Your listings get more relevant attention.
The 8% commission
We take 8% on each completed sale. Cheaper than OfferUp (12.9%), Mercari (10%), eBay (13.25%). That money funds:
- Hosting and infrastructure
- Stripe processing fees
- Customer support (one human, in town)
- Active moderation (one human, in town)
- AI auto-fill API costs (~$0.01/listing)
- Marketing (so far: zero, all word of mouth)
We’re not VC-funded. We’re not optimizing for an exit. We’re building a real business that we want to operate for the next 30 years.
What’s next
We’re launching with the soft beta to ~500 invitees in May. Public open beta in June. Native mobile apps targeting end of year.
Roadmap (loosely):
- V1: hyperlocal text + photos + Stripe checkout (now)
- V1.5: AI auto-fill from photo (in beta)
- V2: in-app shipping with USPS labels (Q3)
- V2: Stripe Connect Express for instant seller payouts (Q4)
- V3: Local Services category (Thumbtack-lite)
- V3: Multi-community expansion (Puyallup, Tacoma, Bremerton)
Try it
List your first item → Browse all listings →
If you like what we’re building, tell a neighbor. The marketplace gets better with every additional seller and buyer in our specific neighborhoods.